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Hey there, Lately, I’ve been knee-deep in writing websites (showcases coming soon!), which has me thinking about a common misconception: Once your website is done, your job is finished. Let’s be clear—your website is not a crockpot. You can’t just “set it and forget it.” Because when you do, it’s bound to go stale. Your business evolves. Your offers change. The way people search for and engage with businesses shifts. If your website isn’t keeping up, you’re leaving opportunities (and money) on the table. That’s why you should revisit your site at least once a year—to make sure it’s still working for you, not against you. If it’s been a while since you last looked at your website with fresh eyes, let’s change that. Book a Walk & Talk Website Review with Wolf Dog Marketing, and I’ll help you figure out what’s working, what’s not, and what updates will make the biggest impact. Book Your Walk & Talk Website Review Talk soon, |
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hi Reader, Holiday week—hope you're finding moments of peace in the chaos. Just a gentle reminder that my year-end Copy Consult Flash Sale is still available through December 31st. Five hours of focused copy help, good through June 2026. Sometimes the best gift you can give your business is getting the words right. Book your Copy Consult here. Wishing you joy, rest, and perfectly functioning technology,
Hi Reader, You know I live most of my life in the lane of words—sentences, stories, the rhythm of language. It’s my highway, my comfort zone, my well-worn map. But this past year, working with artist Jennifer Faye Colombo has invited me onto an entirely different creative road. Jen came to me for website copy, and together—an hour here, an hour there—we shaped words that felt like brushstrokes: intentional, fluid, grounded in nature and feeling. What delighted me most? Watching her take that...
Greetings Reader, It’s already the third night of Hanukkah, and Christmas is barreling toward us at full speed! Here in Judi 411 Land, we’re embracing the season and celebrating in every possible way. Despite my last name (Harrington) and my kids’ surname (McLaughlin), we celebrate both Hanukkah and Christmas. I’m also partial to Festivus (because who doesn’t love a sanctioned airing of grievances?), and every New Year’s Day we gather for a big Brazilian family brunch. Point is: this season...