Hi Reader, I’m writing to you from the salty shores of Ogunquit, Maine, where the air smells like lobster rolls and sunscreen, and the biggest decisions are: beach towel or sand chair? One more swim or one more chapter? (Spoiler: it’s usually both.) This week, I’m revisiting Tales of the City by Armistead Maupin—a series of books I fell in love with back in college. It began as a newspaper column in the San Francisco Chronicle in the 1970s, then evolved into a novel, a series, and ultimately a TV show. Proof that great writing doesn’t have to start perfectly—it just has to start. My own book began as a blog, and now the next one is slowly taking shape over on Substack. If you’re looking for writing inspiration, visit me at Try it free for 7 days—after that, it’s just a few bucks a month for prompts, hot tips on grammar, and some delightful surprises. So… what’s in your beach bag these days? Best, P.S. What’s that you say? You’ve got a writing project on your mind? P.P.S. Yes, I really am working on my next book—like I said I would. And reading this series? It’s my treat for sticking with it even when every word feels like a wrestling match. Bribery works. Don’t judge me. |
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hi Reader, It’s road trip season when we pack snacks, cue up the playlists, and hit the road with no particular place to go. So it feels only fitting that I just wrapped up a project that took me on a whole different kind of ride. The brand-new website for Driven2Connect is live—and writing the copy for this one? Let’s just say I was working outside my usual lane. Driven2Connect uses motorsports to teach leadership, emotional intelligence, and team performance. That’s right. Actual...
Hi Reader, Here’s how it all went down. Friend: Are you still working on your next book? Me: Yes. Gotcha, didn’t I? No, I’m not engaged. (Please, I just got divorced!) No, I didn’t join a cult. And no, I’m not running off to open a goat farm in Vermont. (I mean… not yet.) What I did say yes to? Something way scarier: the half-finished, genre-confused, plot-wobbly manuscript that’s been giving me side-eye from the deep, dark depths of my Google Drive. And to make it worse, I said I’d work on...
Hi Reader, A few months ago, fellow copywriter Christine McShane interviewed me for a LinkedIn Minute talk, where I shared one do, one don’t, and one don’t worry about it when it comes to copywriting. In case you missed the video, here’s my advice in email form—because good copywriting advice is worth repeating. DO: Have a conversation, not a lecture.Ever been stuck listening to someone who loves the sound of their own voice? Yeah, let’s not do that in our writing. Good copy should feel like...