Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
A quick update
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Hi Reader, A quick update on the Judi 411 Summer Copy Consult Package. One of the reasons I decided to bring this offer back is because it has always been popular. Every time I've offered it, the spots have filled before the deadline. I think that's because it solves a very specific problem. Most business owners don't wake up needing a complete website rewrite. They wake up with a collection of writing projects that have been sitting on the back burner for far too long. The package was designed for those projects. The four hours aren't intended to solve one giant problem. They're intended to create momentum and finally move some of those lingering projects across the finish line. If you've been considering it, I'd encourage you to raise your hand sooner rather than later. Historically, this offer has sold out before the deadline. If you missed my last email, I've attached the one-page overview again so you don't have to go digging through your inbox. The investment is $1,000, and you'll have until December 31 to use your time. If you'd like one of the remaining spots, hit reply and say, "I'm in." I'll send an invoice and reserve your place. Questions? Hit reply and ask away. Best, |
Judi 411 | Judi Harrington
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hi Reader, “I don’t want to sound like a mansplainer.” That was the brief. Not a brand voice document. Not a 27-page strategy deck. Just that one sentence—and I knew exactly what he meant, because I already knew who we were trying to reach… and more importantly, what she had absolutely no patience for. The woman this site speaks to isn’t new to money. She’s built a career, a business, a life that works—and she can spot the usual financial copy from a mile away. The over-explaining. The...
Hi Reader, Last week, I gave you something to listen to on your summer travels. This week, I’m coming in with something to read. Because at some point, you will find yourself: stuck in an airport lounge sitting in the car while everyone else runs in “real quick” or hiding in the bathroom for a few blessed minutes of quiet while someone yells, “WHAT ARE WE DOING TODAY??” And when that moment comes… you’ll want something easy. — I’ve pulled together a handful of my favorite writing...
Hi Reader, Last week I mentioned that I was bringing back one of my most popular offers. Here's why people love it. Most business owners have a collection of writing projects that live in a strange middle ground. They're important enough to stay on the list, but not urgent enough to get done. Over time, those projects begin to pile up. The website doesn't quite reflect where the business is today. Marketing materials need attention. Opportunities come along that require a stronger bio, a...