Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Follow the Story (and the Pickles)
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Hey there, It’s Judi 411, back from a trip to New York City — part planned, part improvised, and somehow... a full-blown literary adventure. We had tickets to see Othello (Denzel Washington and Jake Gyllenhaal — still reveling in the wonder of it). A stop at The Strand was on the map for serious book browsing. It’s the same with writing. You can sketch a plan, have an idea where you're headed — but the magic happens when you stay open to the unexpected turns. Follow the story. P.S. Your story deserves to shine on your website, offers, and wherever your people find you. Hit reply if you're ready for words that work (without doing all the work). I’m here for it. |
Judi 411 | Judi Harrington
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hey Reader,It’s time for another client content celebration—this time with Beth Masterman Coaching! 🎉 Beth has been diving headfirst into a writing groove, and I couldn’t be more thrilled to watch her shine. She’s been using LinkedIn as her platform of choice, chronicling her rebranding journey with honesty, insight, and a coach’s eye for transformation. What makes her content so compelling? Beth’s not just talking about logos or taglines—she’s infusing every article with the same wisdom she...
Hey Reader, I’m so excited to share the launch of Coach Amy Wolfgang's brand-new website! It’s been a true team effort, and I’m thrilled to have worked with the fabulous Jen Whittemore on this project. But—let’s be real—the real MVP here is marketing strategist Susan Gold. What makes Susan stand out in a sea of marketing folks? Her superpower: Identifying what makes you different. She has this incredible ability to zero in on those unique qualities, both the hard data and the soft, nuanced...
Greetings from Mother Earth, Reader Yes. I’m talking about me. I’m Mother Earth. Today is Earth Day, and in the spirit of the occasion, I proudly flaunt the nickname bestowed upon me by my friend Lisa. Whether it's color-coordinating my reusable bag collection or turning food scraps into compost gold, I'm all in! I hope you joined the recycling party and keep the green momentum going daily. Now that we’ve covered that personality quirk, let’s get to this week’s writing topic: how to set...