Greetings from Mother Earth, Reader Today is Earth Day, and in the spirit of the occasion, I proudly flaunt the nickname bestowed upon me by my friend Lisa. Whether it's color-coordinating my reusable bag collection or turning food scraps into compost gold, I'm all in! I hope you joined the recycling party and keep the green momentum going daily. Now that we’ve covered that personality quirk, let’s get to this week’s writing topic: how to set boundaries. As a professional who gets paid to craft powerful words, I often find myself in awe when someone else expresses something in a way I never would have thought of—so much so that I wish I'd written it myself. Take this sentence, for example: "Please be aware that I triage emails and voicemails and respond in order of urgency, not necessarily time of receipt." Now, if that isn't a thing of beauty, I don't know what is. In a world with constant expectations of immediate responses to everything, this sentence cuts through the noise. If everything is urgent, then nothing is. This writer’s simple yet profound statement acknowledges that fact, sets a clear boundary, and efficiently manages expectations. As the great Brene Brown says, “Boundaries are the way I can love you and me simultaneously.” Honestly, I’m simply here for it. Reading it makes me feel calmer, and I want to give this person all my business for their superpower. It’s a reminder of how, when done right, writing can make life just a little bit easier. If you’re ready to craft words that capture attention and leave a lasting positive impression, I’d love to help you find that perfect phrasing. Let’s connect and create something beautiful together—because the right words can make all the difference. Simply hit reply, and let’s start the conversation. Best, |
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hey there, It’s Judi 411, back from a trip to New York City — part planned, part improvised, and somehow... a full-blown literary adventure. We had tickets to see Othello (Denzel Washington and Jake Gyllenhaal — still reveling in the wonder of it). A stop at The Strand was on the map for serious book browsing.The New York Public Library was another planned destination — though we didn’t realize we’d stumble into an incredible exhibit celebrating the 100th anniversary of The New Yorker.And...
Hey Reader,It’s time for another client content celebration—this time with Beth Masterman Coaching! 🎉 Beth has been diving headfirst into a writing groove, and I couldn’t be more thrilled to watch her shine. She’s been using LinkedIn as her platform of choice, chronicling her rebranding journey with honesty, insight, and a coach’s eye for transformation. What makes her content so compelling? Beth’s not just talking about logos or taglines—she’s infusing every article with the same wisdom she...
Hey Reader, I’m so excited to share the launch of Coach Amy Wolfgang's brand-new website! It’s been a true team effort, and I’m thrilled to have worked with the fabulous Jen Whittemore on this project. But—let’s be real—the real MVP here is marketing strategist Susan Gold. What makes Susan stand out in a sea of marketing folks? Her superpower: Identifying what makes you different. She has this incredible ability to zero in on those unique qualities, both the hard data and the soft, nuanced...