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Hey Reader, and welcome to February, This week, I’ve spent a lot of time gathering all my tax stuff for my accountant. Spoiler alert: I haven’t enjoyed it. Anyway… I’d like to spend the rest of this week focusing more on gratitude. I started my business six years ago, and so many amazing things have happened that I don’t spend enough time being grateful for. Amazing things like… Writing websites that led to business owners feeling so good about their business that THEY GOT MORE BUSINESS! Best, P.S. What are you grateful for this week? It could be business-related or not. I’d just love to hear from you. Hit reply and let me know. I’m a unicorn…I answer all my emails personally! |
Paralegal and financial pro turned copywriter bringing boring topics to life, serving as the Resident Writing Expert for realtors, attorneys, and financial pros. Check out my emails below and enter your email address to get my freebie, "5 Ways to Make Your Copy UN-Boring"
Hi Reader, Let’s be honest—2025 was a lot. It gave. It took. It stretched. It whispered, then shouted, “Are you paying attention yet?” I was. Eventually. Somewhere between the deadlines, the drafts, and the heartbreak of losing my long-time partner, I learned that deep rest isn’t laziness. It’s medicine. When I finally stopped running on fumes, the silence had something to say. And what it said was this: You can’t create from exhaustion. I also learned that shedding what no longer serves...
Hi Reader, You know how I tend to slip into stealth mode at the end of the year. It’s not that anything’s wrong — it’s December being December. I go quiet, Judi 411 powers down, and I spend a few weeks recalibrating with leftovers, reflection, and the occasional existential cookie. But a new year has arrived, and with it comes news that deserves a drumroll: My second book is officially being shopped around. Yep. We’re doing the thing. It’s called Merry-ish: Unwrapped Tales from the Most(ly)...
Hi Reader, Holiday week—hope you're finding moments of peace in the chaos. Just a gentle reminder that my year-end Copy Consult Flash Sale is still available through December 31st. Five hours of focused copy help, good through June 2026. Sometimes the best gift you can give your business is getting the words right. Book your Copy Consult here. Wishing you joy, rest, and perfectly functioning technology,